Gaming
5 Min Read
Roblox Ads Platform with MVG: Transforming Digital Advertising with PubMatic Partnership
Roblox partners with PubMatic for Roblox Ads, transforming in-game advertising with interactive, youth-focused content, ensuring revenue while prioritizing user experience.
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News
2 Min Read
IKEA Launches Innovative Roblox Store with Paid Virtual Co-Worker Roles
IKEA launches a Roblox store with paid virtual co-worker roles, offering a unique way to explore and experience career opportunities at the company.
News
2 Min Read
Manchester City x PUMA Collaboration Debuts in Fortnite
Manchester City and PUMA launch the 2024 home kit in Fortnite, blending sports and gaming for an engaging, interactive fan experience.
News
3 Min Read
Adidas x WhoseTrade: Breaking Records with a $20,000 UGC Diamond Chain
In collaboration with WhoseTrade, an Adidas diamond chain has become the most expensive item to have ever sold on Roblox, setting new standard for UGC.
Education
3 Min Read
The Big Brand IP Issue With Roblox and How Brands Can Protect Themselves
Learn how Roblox is developing tools to help brands and creators protect their IP, and the steps you can take to keep your assets safe with MVG.
News
2 Min Read
DKNY Set to Debut Virtual Collection on Roblox
DKNY announces themselves as the next brand diving into Roblox with 20 featured items from their “Hearts of New York” collection set to be released across several games.
Education
5 Min Read
What is Live Interactive Streaming and The Untapped Potential For Brands
Discover live-streaming and how both developers and brands can amplify their games through live-interactive gaming, a truly untapped avenue for connecting with players.
Gaming
3 Min Read
MVG Launches JOUST 2.0: A Fortnite Mini-Game Showcasing New Capabilities Available to Brands
Joust 2.0 is the latest Fortnite mini-game developed by MVG in collaboration with GCG. For brands wanting to get into gaming, you should start here.
News
5 Min Read
Apple and Fortnite’s Maker are Getting Back in the Ring
A new chapter has begun between tech giant Apple and Epic Games, as a new court order has been filed against the iOS App Store.
News
2 Min Read
PUMA Announces Exciting Collaboration with Playstation
PUMA announces an exciting new collaboration with Sony Interactive Entertainment showcasing how brands can break into gaming an connect with new customers.
Report
10 Min Read
Woolen Warfare: A Polysleep Branded Fortnite Game
Discover how brands can maximize their in-game product placements through three core principles and enhance engagement without disrupting gameplay.
Education
5 Min Read
Cool Spot: A Pioneer of In-Game Recognition and Rewards
Learn more about Cool Spot, the first ever example of in-game item recognition being linked with physical rewards.
Education
15 Min Read
Maximising Brand Activation Performance Through In-Game Product Placement
Discover how brands can maximize their in-game product placements through three core principles and enhance engagement without disrupting gameplay.
